People of PressPage: Anouk Bleijenberg
A Customer Success Manager with many creative talents
Our CSM Anouk is a lively lady with a great sense of humor. She guides our customers to use their newsrooms to their full potential, and proactively tries to help our clients to improve their PR efforts. Next to her professional skills, she has some hidden talents that reveal a very creative side of her!
Could you describe briefly what your role is within PressPage?
As a Customer Success Manager I focus on three things. I handle support and questions clients might have, I am responsible for onboarding new clients, and I proactively inform clients on how they can improve their PR efforts. For one of our clients we analyzed how they could trigger comments on their blogs more effectively, and proposed some improvements in their set-up. It was great to see the results improved instantly. Next to these tasks, I work on HR related subjects together with Lynne. We recruit and select new team members, and onboard them, and we have started with a team feedback project. We are a self-directing team; we all add our strengths, discuss ideas, try to help out where we can and coach each other. It works very naturally.
I studied Hotel Management at Hotelschool The Hague in Amsterdam and Business Administration at Vrije Universiteit Amsterdam. For ten years, I worked in the hospitality industry. I learned a lot about people and processes, especially during the times I was leading a team. Being service oriented comes from my studies and my time working in the hospitality industry, and because that’s really how I am.
Communication is key in my job, as we are talking to clients everyday. Being service oriented, have organizational skills and really understanding the needs of clients is also important. Having some technical knowledge and understanding of SaaS is helpful, but I think it’s more important to be flexible and proactive. Our tasks change continuously, everyday is different. I like the pro-active part of my job the most, where you really sit down with a client and talk about strategic questions and possible answers. It’s great when you learn something when working with one client, and you can use that insight when working with another client.
Three things you didn’t know about Anouk
A few years ago I traveled through California for two months on my own. I had a brand new Fiat 500 to drive from the Grand Canyon to San Diego. During my trip I found that following my gut feeling and being honest to myself is the way to go for me. I took it one day at a time and did the things that felt right at that moment. That included saying no to people when I didn’t feel like joining a group - that can be difficult when you’re travelling alone. I came across interesting people and experiences, and they turned out to be exactly what I needed at that time.
Yoga Mind You is my own business in yoga and children's coaching. When I first started yoga, I hated it. It was way too vague and New Age-y for me. During my trip through California, I tried a yoga class in San Diego. By being more in touch with my feelings, this class resonated with me. When I came back, I wanted to explore this further so I joined a yoga teacher course. It was meant to give me a deeper insight in yoga, and as a backup in case I couldn’t find a job while travelling. But it has brought me so much more. Now I have my own business in teaching yoga, and hopefully in the future I can expand with doing children’s coaching also.
During my trip through California, I bought an iPad to write a diary and travel journal. It turned into a way to express my thoughts and feelings beyond the daily experiences and worries. Right now it’s turning into a book. I can go months without writing and have a week in which I write six chapters. I’m not sure if I’m any good at writing, but that doesn’t really matter. It is something that I like to do and perhaps someday it will turn into an actual published book.
The secret dream of Anouk
I have been dancing my whole life, up until a few years ago. When I was studying, I organized a theatre day at the Comedy Theatre in Amsterdam. There were musicians, dancers, singers and comedians. I did just about everything; choreography for a group dance, a solo dance, the event organization, and so on. This is an experience that I’m very proud of. It inspired me to think of directing a musical someday. It would be great to express my creative side in a musical. Perhaps I would also write the script and do the production work - I love being involved in many aspects of an event.
PressPage provides a SaaS PR platform with additional services for creation of advanced social newsrooms, virtual press centers and online media hubs. It enables brands to publish and distribute rich content, and provides direct insights into the results. PressPage empowers PR professionals by adding efficiency and effectiveness to their daily work routine.